LEVERAGE: THE CEO’S GUIDE TO CORPORATE CULTURE
JUST PUBLISHED IN PAPERBACK ON AMAZON
Few concepts in business contain so many powerful truths, and at the same time so much crap, as corporate culture.
35 Years of Asking the Hard Questions and Searching For Answers
“Experience isn’t the best teacher, it is the only teacher!” Albert Schweitzer
Inside this new book you will find my views on corporate culture after 35 years of working with senior executive teams and global organizations on the role of culture and performance. Along the way I have searched for and found answers to some of the hardest culture issues:
- Do you know why most culture change programs fail?
- Do you know why Culture Statements and Value Statements do more harm than good?
- Do you know how corporate culture is built?
- Learn about one of the most successful culture changes that didn’t start out as a culture change effort!
- Who in the organization has the most influence on whether a culture is functional or toxic? (most people guess wrong).
- Why do great cultures drift towards the dysfunctional?
- What is the most effective culture change methodology?
- Why most culture surveys and assessments don’t really measure culture!
“You need to read this book before your CEO does.” Frank Tempesta, former CEO, Textron Systems
For a management concept that has so much written in the press and academic journals, not to mention the several hundred books on corporate culture, even the experts can’t agree on a clear and encompassing definition. So if we can’t really define corporate culture, then what makes us think we can understand it, yet alone manage or improve it?
This book is designed to assist you, the CEO, senior executive, business and government leader in developing your own understanding of corporate culture, it’s role in your quest for improved performance, and how you can best shape, guide and lead a high-performance corporate culture.
Corporate culture is one of the most written about (and talked about) subjects in business today, and one of the least understood!
Let’s be realistic. Culture is only one dimension of organizational success and failure. Yet make no mistake. Culture matters and in many ways corporate culture impacts the performance of your business.
That is why I hope, in this book, to separate the useful from the exaggerated, the fundamental principles from the pontifications, and the BS from the fertilizer, in order to provide you with not only an informed and mature understanding as to what corporate culture is all about, but also some tools to manage and leverage your corporate culture to the advantage of your customers, employees, communities and shareholders.
If you have ever wondered what all the hype and fuss is about Corporate Culture, and how culture can be a significant ingredient for sustainable business success, then go to Amazon and order a copy of LEVERAGE: The CEO’s Guide to Corporate Culture.
A perfect book for your entire senior team!
For more information or to arrange John Childress as a speaker at your next offsite or conference, contact: john@johnrchildress.com.
John R Childress
see my other books at: http://businessbooks.johnrchildress.com
Filed under: consulting, corporate culture, Human Psychology, John R Childress, leadership, Organization Behavior, strategy execution, the business of business Tagged: Amazon.com, author, Corporate Culture, John Childress, John F Kennedy, Leverage, public speaker
